At the beginning of 2025, the former US Surgeon General issued an advisory on the link between alcohol consumption and cancer risk. While this is a sobering call to action, there is no denying that sober curiosity has increased recently. From Dry January to more brands creating alcohol-free beverages to the rise of mainstream mocktails, now more than ever even casual drinkers are becoming sober curious and examining their relationship with alcohol. Last year in Episode 146 of the FBG Podcast, Sobriety Coach, and Founder of Sober Wild, Krysty Krywko, Ed.D, joined our EIC Alison for an interview on sobriety.…
